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You Gotta Do a Press Release...

Like any good company, we figured it was only fair to put out a press release about this blog. You can see the release here.

For all of you affiliates out there who are launching a new site or have some interesting information to share, a press release is a good way to generate visitors and inbound links.

My top pick for Internet-related press releases for affiliates is PRWeb. On PRWeb, you can get your press release published for free, or you can pay any amount you want to pay. Basically, the more you pay, the greater your distribution.

The magic number when it comes to PRWeb releases is 200. That is because, at the $200 level, you are able to get links embedded into your press release, giving it much wider distribution. This means it will reach sites like Yahoo! News, for example.

Press releases can also be good for link and traffic generation...but don't overdo it. Keep your releases limited to news-worthy and truly informational subjects. There are already enough spammers out there; don't become one of them.

So next time you have something to announce, you gotta do a press release!

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