Settling With Google - The ClickSettlement Email
Most of you who are AdWords advertisers have received an email from an outfit called Clicksettlement that talks about the class action click fraud settlement in the case of Lane Gifts v. Google.
Now the last thing I am going to do is tell you to settle or not settle. I am really not qualified to do that for you. Instead I thought I would put up some links to resources and opinions on this matter. So without any further ado...
The official ClickSettlement.com site
The post at Inside AdWords
Jordan Glogau's take on the whole thing
The Search Engine Watch discussion on the settlement
The always tedious Webmaster World thread
From scanning the blogosphere it looks like many people though the ClickSettlement email was spam or some new kind of phishing. From the Inside Adwords post it looks like it is the real deal.
So, fair affiliates, are you planning on settling?
[Thanks to Mastermind Mike for the post idea and the Consumerist for the image]
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Comments
Could be that the reason they thought it was spam was that google's spam filter stuck it in the spam folder. I almost missed it myself.
Posted by: G | May 25, 2006 11:59 AM
Ha ha - I did not realize that was happening. Classic.
One more thing for the conspiracy theorists to buzz about...
Posted by: James Omdahl | May 25, 2006 02:22 PM
Someone on a forum said that I have to send them a snail mail if I don't want to settle, if I wont they sue Google in my name too?
Is this for real? Cause if it is I plan to sue them :) since they don't have my consent (and won't ever have it)..
Posted by: danyvip | June 1, 2006 07:45 PM
Geeze - that doesn't sound right. I am not sure the mechanics behind the whole thing, but I would hope being part of a class action suit would be an opt in situation, not opt out.
Posted by: James Omdahl | June 2, 2006 10:13 AM