May 11th, 2006 by James Omdahl
I ran across this New York Times article that discusses the looming war between Microsoft and Google. It seems that Microsoft is not a fan of being behind, but as the article points out, Microsoft has started from behind before, and came forward to clobber its rivals.
One warning though, the article is a bit meandering at times, so if you are sleepy, you might want to skip it.
On a somewhat related note, I had the opportunity to talk with a Forrester analyist yesterday named Shar VanBoskirk. Shar was pretty knowledgeable when it came to high level search industry information, so it was interesting to hear her take on the online marketing world.
When I asked her about the rumors of Microsoft potentially buying up a chunk of Yahoo!, she just laughed. Seems Shar is not so impressed with the potential synergy between the two companies.
Not sure if I totally agree with her, but it was interesting to see how unlikely she perceived the transaction to be.
UPDATE! - It looks like Shar took some time to post her thoughts on the Microsoft/Yahoo! rumors over at the Forrester Marketing Blog. Thanks for the clarification Shar!
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