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Who Wants to Go to Panama? (I Do)

Yahoo finally did it…well at least partially. Today Yahoo has rolled out the infamous “Panama” project to some of its advertisers. While you might not be in that select first group of advertisers, but if you want to be, Yahoo will let you request to be one of the first moved over.

Yahoo also has a lot of really good information available to understand the new platform. Make sure you check out the flash presentation that is hosted by a very nice sounding robot woman. There is also information on what do to prepare you account for the transition, FAQs and a PDF that talks about the upgrade.

Here is a link to the page with all of the information. Make sure you check it out. And if you start using the new platform, make sure you let us know how it is going…we will do the same.

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Comments

James, will this change the link tracking that affiliates may be using? MSN made some unbenounced changes, which then broke the script tracking. I know it's being fixed, but just wanted to make sure here.
thanks.

Good question April.

As far as I know all of the old tracking scripts will continue to work. I am hoping they don't pull an MSN on us. :)

If anyone has heard anything different, please let us know by leaving a comment.

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