November 2nd, 2006 by James Omdahl

Two items this morning — both about SEO.
First off, I got a Google alert this morning with a link to a webpage that was using the word “InsureMe” in the text. I am always curious to see who may be linking to us or using our name to promote their site, so I clicked through to the page. When I got there I found a textbook example of keyword stuffing.
Check out this page and see if you can guess what keyword this person is optimizing for.
Anyone?
Also, Web Marketing Today has an article from Eric Ward, the original gangsta of link building (thats him in the picture on the right). Eric was building links for Amazon.com back when Amazon’s shipments were sent out on the Pony Express.
The article, Artificial Linking and Search Rankings, is a warning to anyone who buys links, trades links, or exchanges their soul for good links (and who hasn’t done that before).
Take heed, fair optimizers, when Eric Ward speaks, ye shalt listen.





November 2nd, 2006 at 1:14 pm
Thanks, James, I learned a lot from this post!
November 14th, 2006 at 5:50 pm
I clicked on for HUMANA GOLD PLUS HMO—and I got this page–why????????