The Sky is Falling on Paid Linkers
Happy Monday everyone…hope you all enjoyed the weekend. And what a weekend it has been in the world of SEO! I came in this morning and started seeing blog post after blog post talking about Matt Cutts’ announcement that Google’s spam team will be trying out some new tactics to fight against paid links, including allowing people to manually submit paid link sites and paid link buyers to Google’s spam squad.
Based on the blog posts I’ve seen on the topic, it looks like Matt’s comments have managed to tick off every single SEO on the planet. An unprecedented occurrence, since most SEOs treat Matt with a certain level of deference and respect (and maybe even a little fear?)
Since I’m coming in a little late on this story, I figured I’d point you to some of my favorite posts on this topic so you can enjoy the outrage as well. Here’s the list:
Hidden Links and How to Report Paid Links - Matt’s original posts
Google Wants to Tell You How to Run Your Website – from SEO Class
I am not a Link Communist Revisited: Perspectives on Buying Links – from Stuntdubl
Why Google Shouldn’t Penalize Us for Their Incompetence – from Sugarrae
Google Wants You to Disclose the Paid Links it Can’t Find – from Marketing Pilgrim
The Cleansing of The Links – from Eric Ward
Paid Links Under Scrutiny By Google Again – by Barry Schwartz
So there’s some light reading for your Monday. I’ll be interested if the search marketing community’s anger will get Google to back down on allowing people to report paid link buyers and sellers. We shall see…
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