Occasionally we get a call from an affiliate who tells us that they’ve got a ton of visitors on their site but none of them seem to convert (or even click through to InsureMe for that matter). The affiliate may rank well naturally for some keywords and is usually baffled that so many people can see InsureMe’s offer and simply pass it up. Usually, after a bit of diagnosis we find that the issue has a lot to do with who is visiting the site and what they are doing there.

If you are having trouble converting your site’s visitors check out Lisa Barone’s post, Is Your Search Engine Optimization Campaign Broken. Lisa does a fantastic job explaining what could be going wrong if you have a bunch of visitors but terrible conversion.