Does that mean you CAN bid on trademark terms?
Ethics are icky and sticky when it comes to online marketing and advertising. We still haven’t reached the true outline of what that means, or when there is a serious violation of privacy whether it be personal or business information and names. Seriously, folks, here we are in another long drawn out election year, where we, as our American duty, have to pick out who the truth teller is. I can hear some politicians state the following quote from Darby Conley:
“Ethics are so annoying. I avoid them on principle.”

Where do we, as internet marketers stand with the so called “ethics”? Sometimes, because we stand on the cutting edge of marketing and advertising, some ideas that seem good could turn out to be “unethical”. There are loose definitions, such as Google’s take on trademark terms.

And if you want to read s’more stuff about trademark bidding, here are Yahoo’s stipulations.
The AMA has a code of their own set ethics.

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As a follow-up to yesterday’s post, Chris asked:

Can you offer any advice on someone who can already build sites, including custom CMS etc…

But is finding it hard making the jump from normal site and link building to affiliate site / link building?

As I said I am a proficient web designer etc but for some reason feel completely unable to venture into affiliate marketing.

I think it is just a very daunting task, choosing a niche, finding and choosing an affiliate corp and deal that suits the site, then deciding on how to promote it, CPC vs Organic etc.

Sorry about the rant, any advice you can give would be amazing, cheers

Chris

Great question Chris…here’s my take:

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