In a recent post on Seeds of Growth, author Dave Free introduced a new form of ADD that seems to be emerging: Customer Attention Deficit Disorder. It seems that customers are no longer paying attention to traditional marketing techniques. Instead, they are paying attention to their friends, family and co-workers. The opinion of people they know carries a lot more weight than the opinion of someone doing the advertising.

Here at InsureMe we have been focusing a great deal of our attention towards our consumers and the experience that they have with us. We want to be remarkable and we want our consumers to share how remarkable we are with others. Viral marketing is becoming more and more important to a company's success as described in Free's post, as well as in this post by Megan.

So...what makes you stand out?

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Successfully Marketing Yourself & Your Business [InsureMe Agent Resource Center]