To a large degree, success in insurance sales is predicated on effective social dexterity. Because insurance costs money yet doesn’t yield a tangible product, most consumers seek reasons to trust whomever they’re buying from. The key to building trust is building rapport.

Check out this list and ask yourself if you’ve got these must-have social skills:

From Uncommon Knowledge:

1. The ability to be relaxed in social situations


2. The ability to actively listen


3. Empathy and interest in others


4. Knowing how, when and how much to talk about yourself


5. The ability to maintain appropriate eye contact

Your turn:

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