File this story under: 'Doh!'

Word has it that a few years ago the COO of Verizon turned down an offer from Steve Jobs to partner on the iPhone.

Seth Godin thinks most of us in his position would have done the same, because the default answer in most organizations is no—particularly when it comes to taking risks that may change the status quo. The higher one climbs on the corporate ladder, the less likely one is to take risks.

Is Godin right?
Keep in mind this question is predicated on ignoring what you know now. Of course you'd jump on the iPhone bandwagon now. But would you have done it when the iPhone was just a collection of loose sketches?

The underlying question for you, blog reader, is this: Are you receptive to innovation? Is no your default answer?