Ever heard people talk about something being "above the fold" and felt totally out of the loop?

"The fold" refers to the portion of your web site that is displayed to a web visitor without having to scroll down. "Above the fold" is valuable real estate. That portion of your site needs reveal who you are and what you do, while persuading the visitor not to leave.

What too many folks don't realize is that the fold falls in different places depending on a web user's browser and screen resolution. FoldSpy.com helps site owners locate the fold on their site, showing you where the fold falls in various browsers and resolutions. This can help you determine where you need to drop advertisements, insurance quote boxes, etc. so that a visitor doesn't have to scroll (read: take additional action) to find them.

Finding the fold is important. Stop by FoldSpy and get h'edumacated. :)