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Phishing: Threat or Menace?

piranha.jpgThe Insurance Information Institute (III) reports that a total of $3.2 billion was lost to phishing attacks in 2007. Victims lost $886 on average.

[Jargon decoder: Phishing is a practice wherein fraudsters acquire personal information, usually through e-mail, by masking as legitimate businesses or organizations.]

Judging by my own inbox, it seems that phishermen are getting savvier—or at least more aggressive. The number of e-mails I get that are purportedly from eBay has climbed 68 percent (by my own unofficial guesstimate). The III marshals some evidence to support my estimate: 3.6 million people were duped in 2007, up from 2.3 million in the previous year.

So, agents, if anyone asks for sensitive information over e-mail, don’t give it up, no matter how legit things look. E-mail doesn’t offer the same kind of encryption strength that a secure web site does.

Most, if not all, legitimate online entities know this and will not ask for personal information over e-mail. Pass the word to your friends, family members and clients.

Comments

That's quite the fish. Reminds me of one of my favorite jokes, (though it's better told than written):

Q. What do you call a fish without eyes?
A. Fssssssh!

I know. I set the bar pretty low as far ask jokes go.

But I agree, phishers are getting savvier. I just deleted a professional-looking email, asking if I'd like to get my web site to the top of natural search engine listings. All I had to do was email him back with the URLs I'd like to send to the top. I could see unsuspecting agents who are looking for a larger web presence replying to an email like that.

Good tips, Jeb.


That's my kind of humor, Megan. That joke reminds me of a personal favorite:

Q. What do generals do with their armies?

A. They put them in their sleevies.

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