We've spent a large chunk of this week brainstorming new video ideas and creating scripts. Part of what we're doing involves ad spots and YouTube, which I'm sure some of you have been thinking about too.

So, for this Friday's post, I thought I'd have you watch a few of my favorite Trigon health insurance commercials. They're good clean fun, and when you look at the frequency with which these videos are viewed, you can only imagine the positive affect they've had on the Trigon brand.

Check 'em out, mull 'em over, and have a great weekend!