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Buying Insurance — a Personal Review with Stats to Back it Up

October 31st, 2008 by Lori Reed

I just went through a very rewarding experience of shopping for insurance. Of course, I went through InsureMe, and I received great responses from several agents, some emailed and some called. I discovered I’m the person who wants to talk… to an agent. Probably no surprise to those who know me.

So I thought it would be a good time to review how people shop for insurance. Or at lease review the statistics available. But before I dive into the stats, let me contrast the stats with my very individual experience.

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…Read the rest of this entry »

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Cold Calling, RIP?

October 29th, 2008 by Jeb Foster

Caller ID. Do not call lists. A cynical, over-marketed, and increasingly web-centric populace.*

Is the era of cold calling finally over? (For the record, by cold calling I mean calling someone on the phone. Regions of the country define it as going door to door.)

If so, what replaces it? Email? Flyers? Free pumpkins? Messages written in sidewalk chalk? Internet leads?

Or can the proper strategery generate positive results?

Vote below. And then post any thoughts. Go!

* A 2007 Jupiter Research study revealed that 72 percent of auto insurance buyers used the internet to help them purchase a policy.

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Deep Thoughts on Insurance Scoring

October 23rd, 2008 by Jeb Foster

I don’t know about you, but I have a soft spot for policy wonkery.

So I enjoyed the recent series in the Insurance Journal about credit-based insurance scoring. Written by Lawrence S. Powell, Ph.D., who is also the author of the blog RiskProf, the collection of five articles amounts to a painstaking defense of insurers’ use of credit history as an underwriting tool, a controversial practice to say the least.

If you don’t have the time, patience and/or taste for wonkish articles, this paragraph will give you the gist:

Insurance scoring is an example of a beneficial tool used in ratemaking that is often misunderstood. Insurance scores are relatively powerful and accurate predictors of losses, even when controlling for other factors known to be correlated with losses. When insurers use insurance scores to improve the accuracy of predicted losses, it benefits individuals and society. It increases the equity or fairness in insurance pricing outcomes because, on average, premiums are closely related to consumers’ risk of loss. Insurance scoring also adds value to insurance transactions. It reduces the overall cost of providing insurance because insurance scores are accurate and inexpensive rating variables.

Read the series

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Mandates Hit the Mainstream

October 21st, 2008 by Jeb Foster

You know the health insurance debate is changing when insurance company executives go on record advocating universal mandates.

That is exactly what Bruce Bodaken, chief executive of Blue Shield of California, told the LA Times recently. In an article published today, the LA Times explains why a mandate has the support of the likes of Bodaken:

The rationale of universal coverage, the norm in other industrialized countries, is that costs are manageable when everyone is covered because the risk pool includes the young and healthy to offset the older and sick.

This is the rationale that persuaded Massachusetts to mandate coverage for all. A similar plan exists in Switzerland, and many are looking to that alpine country’s system as a model of compromise that may make ideological opposites here in America, from Michael Moore to John McCain, come together on a solution. (Click here to read more about the Swiss model.)

…Read the rest of this entry »

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Sneak Peek …

October 17th, 2008 by Jeb Foster

The Agent Blog is about to get a facelift!

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Keep your dial tuned to www.insuremeblog.com/agent to see the official unveiling.

Have a happy weekend, folks!

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Do You Offer Starbucks-Style Service? (You Should)

October 16th, 2008 by Jeb Foster

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Perhaps this story is getting a little old, but it’s one I’m going tell any way because it bears repeating.

While the ubiquitous coffee chain has proven to be as vulnerable as other businesses to the economic downturn, there is still a lot we can learn about the company that started out small yet went on to inspire this Onion headline: New Starbucks Opens In Rest Room Of Existing Starbucks.

Starbucks grew to its behemoth size for a lot reasons, but one reason that stands above the rest is this: they offered things that were typically available only to the wealthy–fancy coffee, good lighting, attentive service–and gave them to everyone. They gave Joe Sixpack the Plummer an espresso shot of luxury (literally and figuratively).

A couple weeks ago, I blogged about the ‘nice premium,’ the extra amount people are willing to pay for excellent service. Turns out, people are willing to pay a lot. The opportunity for you, since offering excellent service costs you next to nothing, is to offer it for free–and to everyone. That’s essentially what Starbucks does: they treat everyone who walks in with an attentiveness that’s usually only reserved for the guy or gal in the corner office.

And that’s one of the reasons people love Starbucks. So I’ll close with a rhetorical question:

Were you as friendly to your last lead as your Starbucks barista was to you this morning?

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Things You Must Know

October 14th, 2008 by Jeb Foster

With this quiz, Seth Godin defines basic, 21st century office competence:

* Can you capture something you see on your screen and paste it into Word or PowerPoint?
* Do you have a blog?
* Can you open a link you get in an email message?
* Do you read more than five blogs a day?
* Do you have a signature in your outbound email?
* Do you have an RSS reader?
* Can you generate a PDF document from a Word file you’re working on?
* Do you know how to build and share a simple spreadsheet using Google Docs?
* Do have a shortcut for sending mail to the six co-workers you usually write to?
* Are you able to find what you’re looking for on Google most of the time?
* Do you know how to download a file from the internet?
* Do you back up your work?
* Do you keep track of contacts using a digital tool?
* Do you use anti-virus software?
* Do you fall for internet hoaxes and forward stuff to friends and then regret it?
* Have you ever bought something from a piece of spam?

How did you do?

If you did poorly, don’t worry. Just find someone to teach you!

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A Few Things You Should Know about Gen Y

October 8th, 2008 by Jeb Foster

Many (if not most) members of Generation Y …

  • Have a blog and/or Facebook or MySpace page
  • Send text messages to their friends (and parents)
  • Send instant messages to their friends
  • Watch videos on YouTube
  • Download music files (both legally and illegally)
  • Do not have a land line
  • Take photos with their phones and post them on sites like Flickr , Picasa and (of course) Facebook
  • Communicate with their parents via email

Are these facts at all shocking or new to you? Are any of the terms or names foreign? If they are, it’s high time to get familiar with this brave new (digitized and high-speed) world.

Hat tip: Brazen Careerist for the Gen Y test

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Do Bailouts Truly Create a ‘Moral Hazard’?

October 6th, 2008 by Jeb Foster

iStock_000006435187Medium.jpgDo government bailouts create a moral hazard? Financial Times columnist Tim Harford says not really, and he adds that we shouldn’t get too bent out of shape when the federal government spends our dollars to save corporate giants (and their CEOs) like AIG and Bear Sterns.

First off, Harford says our current definition of the term moral hazard is a little strained. Harford reminds us that term originates in the, you guessed it, insurance industry and refers to the prospect that insurance will lead people to take undue risks and/or submit fraudulent claims:

Moral hazard can sometimes take extreme forms. According to the Florida newspaper the St Petersburg Times, in the late 1950s and early 1960s, more than two-thirds of insurance claims for the loss of a limb originated in the Florida Panhandle. At the epicentre, “Nub City” – the tiny town of Vernon, Florida – almost 10 per cent of the adult population had lost a limb. One man was said to be insured by dozens of companies when he lost his foot; fortunately he had been carrying a tourniquet at the time of the accident. He pocketed a million dollars. Another man shot his foot off – “while aiming at a squirrel” – just 12 hours after buying insurance. Now that’s careless – and that’s moral hazard in spades.

Harford continues: “If AIG had shot off its own metaphorical foot to claim a government bailout, the argument against the bailout would be compelling. But it didn’t, and it isn’t.”

In other words, AIG didn’t intentionally plot a course of destruction with the knowledge that there would be a soft, government-funding landing. Yes, they showed poor judgment, but they were, at the very least, truly hoping everything would turn out in the end.

Understandably, there is a lot of anger directed toward Wall Street these days–the collective pulse of the nation is now in the triple digits thanks to reckless (and perhaps predatory, if you ignore Joe Six-Pack’s lies on his mortgage application) lending practices. But Harford admonishes us that we shouldn’t get overly vindictive toward Wall Street–for our own sake.

The government will not help you replace your possessions if you smoke in bed and your house burns down, but government-funded fire engines will put out the blaze, moral hazard or not. That is partly because fire can spread, and your neighbors should not suffer for your carelessness. The same motive lies behind the current spate of rescues. It is also because a civilized society tries to save people from accidentally burning themselves to death. If the consequence is a little more carelessness, so be it.

Yes, AIG was careless, but if we insist on letting it burn, we will end up fighting the same flames when they extend to Main Street. Read the entire article.

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Friday Freeform Blogging

October 3rd, 2008 by Jeb Foster

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My questions for you:

Q. Do you think the bailout plan, which just cleared the House, will have any positive effect on the economy? The credit crunch? The mortgage crisis? Are there any other plans that you think would or would have worked better? (Here is former Treasury Secretary Paul O’Neill’s plan, here’s billionaire George Soros‘, and here is Edmund Phelpsplan (2006 Nobel Prize winner.)

Q. Who or what is to blame for our current economic woes? Do you agree with Gov. Palin, who in last night’s debate blamed “predatory lenders” for causing the crisis?

Q. What do you make of the rather bizarre Microsoft ads featuring Jerry Seinfeld? Brilliant or bonkers?

Leave a comment with your impressions below.

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