Daily sales & marketing tips for insurance professionals

Questions? Call (800) 467-8736

Becoming a Top Producer

February 2nd, 2010 by Penny Hagerman

Successful_agentWhether you’re a captive or an independent agent, becoming successful in this industry takes hard work.

Talk to anyone who’s been around more than a year or two, and each of them will tell you they put their heart and soul into their business to get where they are.

Let’s face it, becoming a top insurance producer takes time–and sacrifice. If you’re new to the biz, you might not become successful overnight.

But if you hang in there and copy what you see the super successful doing, you can move your way up the same ladder of success.

So what sets top producers apart? What do they do that others don’t to grow their businesses, make more sales, and establish long-lasting relationships that pay off for years to come?

Here’s the key: It’s all about establishing good habits. In fact, top producers consistently practice habits like these:

  • They invest in themselves, using their income to stay up-to-date on their knowledge and continually improving their practice. They also put 10 to 20 percent back into their business for future growth.
  • They terminate relationships that don’t pay off. Time is money, so they make sure they’re getting what they want out of the relationships they’re maintaining.
  • They work smart. Reducing interruptions can add more hours to the day, giving everyone more time to sell.
  • They put their own needs first. Believe it or not, setting aside time for things like physical fitness, family interaction and relaxation helps keep them fresh, on their toes and ready to provide exceptional service, as well as call on new customers.

What are you doing to achieve success? Do you, like some, make excuses, blaming your lack of income on being a new agent, not having the experience or training others have, or refusing to prospect because you really dislike cold-calling? Or are you replicating the actions of top producers?

If you want to become successful as an agent, stop making excuses and start forming good habits. It’s already working for some–and it can work for you, too.

More Resources:

Tips for New Insurance Agents

Building Solid Client Relationships

Share & Enjoy:

Leave a Reply