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San Francisco Moves Toward Universal Healthcare

July 27th, 2006 by Jeb Foster

Pending a legal challenge, San Francisco could be the first American city to provide access to healthcare for all of its residents.

In a lopsided 11-0 vote, San Francisco’s Board of Supervisors voted to implement the $200 million-dollar “San Francisco Health Access Plan,” which is the brainchild of the city’s iconoclastic mayor, Gavin Newsom. (He last made news when he flouted state law and issued marriage licenses to gay couples.)

In a departure from other universal healthcare concepts, San Francisco’s plan doesn’t provide insurance to the uninsured. Instead, it will provide access to essential medical services to tens of thousands of residents that they previously couldn’t afford care.

According to the AP, the ambitious plan will be paid for through individual premiums, taxes, and business contributions. The latter funding source is a sticking point, and businesses, who say they’ll have to foot a disproportionate amount of the bill, are likely to file a legal challenge to the initiative. In fact, according to the San Francisco Chronicle, the city’s private sector has displayed “unmitigated opposition” to the plan.

Proponents say that if people have access to routine care they will be less likely to require later emergency room care, which is prohibitively expensive for most patients.

Medical care would be limited to residents of the city.

Businesses opposed to the plan (most of which make up the 15 percent who currently don’t provide covereage for their workers) threaten to either leave the city or simply pass on the costs to their consumers, a move that would raise the cost of living in this already expensive city. (It typically makes the list of top three most expensive cities in America.) Methinks this fact will likely prevent a “gold rush” for the city’s cheap(er) medical care.

Will the plan work? Let us know what you think.

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Saving on Life Insurance: Comparing Quotes and More

July 25th, 2006 by Megan Mahan

Life insurance isn’t a fun topic; we all know this. And I’m not going to try and trick you into believing that life insurance is the coolest thing you’ve ever spent money on, because, well, it’s not. Cars, books and in my case, shoes, are much cooler things to spend money on.

But as it happens, life insurance is a necessary purchase for most of us. So today I’m going to share four tips to maximize your coverage while minimizing your premium dollars…you know, so you have spare change in your pocket for the fun stuff. Like shoes.

See my four tips for life insurance savings after the jump.

…Read the rest of this entry »

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Florida Businesses Feel the Insurance Burn

July 24th, 2006 by Jeb Foster

According to an article in the Miami Herald, South Florida businesses face “permanent, crippling economic damage” due to the lack of affordable windstorm insurance.

Further, the high cost of coverage has many business considering a move to less volatile environs–a prospect that bodes ill for the state’s unemployment rate and economy as a whole. Consumers (who have insurance woes of their own) are also feeling the hurt, as businesses pass on the high cost of windstorm coverage in the form of higher prices.

Unlike homeowners, Florida business owners cannot turn to state-sponsored windstorm insurance.

The real estate market–one of the key pillars of the state’s economy–is also reeling from the insurance crisis. Because insurance is so hard to come by, builders aren’t able to get mortgages. This means that the state’s tax revenue will suffer, as much of Tallahassee’s income is tied to taxes on real estate transactions.

So to sum up, Florida faces flighty businesses; high prices for consumer goods; the prospect of a spike in unemployment; economic stagnation; and a hurricane season that is just getting going. (And I heard the organge crop was big dissapointment this year.)

This state just can’t get a break.

Meantime, businesses, insurance companies, real estate brokers and bankers don’t know a way out of the insurance crisis, and they think the state’s political leadership has taken a casual attitude toward finding a solution. ”The insurance department has dropped the ball on this crisis. By the time they finish talking, we could have been hit by a hurricane,” Carlos Allen, vice president of Pan American Assurance, told the Herald.

He’s got a point.

Gov. Jeb Bush created the Property and Casualty Reform Committee last month. Its first report on the state’s insurance crisis isn’t due until Nov. 15–pretty much the time when the hurricane season packs it in for the winter.

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New Health Care Initiative Aids the Self-Employed

July 21st, 2006 by Penny Hagerman

The rising cost of health insurance has made it difficult for many self employed workers to find affordable coverage. But the National Association for the Self-Employed (NASE) recently launched a new consumer-driven health initiative called “Your Health, Your Choice.” The goal of this program is to educate consumers, help them evaluate their own health care needs, aid them in finding the right resources, and encourage them to take an active role in their own health care management, according to a recent press release by the organization.

The new program and its accompanying Web site feature a comprehensive consumer guidebook and lots of useful information for the self-employed–all free of charge. They offer valuable information beneficial to anyone who wants to assess their own health care needs and reduce costs. Some of the information available includes:

  • tips for choosing the right health plan
  • tips for keeping health care costs down, and
  • tips on health and wellness programs

“The key for those who are self-employed is to learn how to become educated health care consumers,” said Kristie Darien, executive director of NASE’s legislative office. “That means being able to evaluate their own health care needs, seek out appropriate resources, ask the right questions, learn about and investigate available insurance options, and…take an active role in managing their health care environment.”

As annual health insurance premiums for the self-employed rose to an average of $10,880 per family and $4,024 per individual last year, this program comes none too soon in the view of self-employed consumers. So check out the new Web site here–then visit InsureMe for free self-employed health insurance quotes!

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Do Insurers Unfairly Target Certain Dog Breeds?

July 20th, 2006 by Jeb Foster

If you’ve ever shopped for a homeowners policy, the chances are good you had to disclose whether you owned a Rottweiler, Pit Bull, Doberman, Chow, or German Shepard. (Sometimes even Dalmatians make the list.)

And if you do own one of the above breeds? Well, you may now be paying more for your policy than your Peekapoo-owning neighbor.

The U.S. Humane Society and the American Kennel Club label this “breed discrimination” and they’re lobbying every state legislature in the union in hopes of stopping the practice. Deeds not breeds, they say, should be the determining factor in underwriting. Because what if your docile German Shepard is a saint next to your neighbor’s Peekapoo? Should you have to pay a penalty or be denied coverage while the other guy gets a pass?

…Read the rest of this entry »

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More on the Health Care Choice Act

July 19th, 2006 by Jeb Foster

As promised, I’ve found an opposing point of view (actually, I found a few) to the Health Care Choice Act, which was discussed in a previous post.

Here’s some background:

The Health Care Choice Act, which is sponsored by two U.S. House Republicans and has been championed by small businesses, would allow health insurance consumers to buy policies from other states. Supporters say increased interstate competition will help lower costs and eventually help to provide coverage for the 45 million Americans who lack insurance.

Presently, each state regulates insurance sold within its borders, and many have added various mandates to what health insurers in their states must cover. (For example, about twenty states mandate that health insurers cover mental illness to the same extent they cover physical illness.)

…Read the rest of this entry »

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Southern Californians Trade One Disaster for the Prospect of Another

July 18th, 2006 by Jeb Foster

Firefighters in southern California caught a break yesterday as a quarter inch of rain fell on flames that have scorched 85,000 acres and claimed as many as 60 homes.

The rain, however, raised fears of flash flooding. (The newly charred mountain hillsides provide ideal circumstances for flooding.)

If it’s not one thing …

Fire and flooding are perils that should be on every homeowner’s radar screen. It’s also important to remember that while your homeowners insurance covers for fire damage, it does not cover for flooding. (Visit the National Flood Insurance Program for information on flood protection.)

Also, as Megan pointed out in an earlier post, when it comes to fire protection, make sure your home is insured for the replacement cost rather than the actual cash value. (There are no deductions for depreciation in replacement cost policies.)

I can only hope that the residents of those 60 homes were able to get their important belongings and records out before their homes were consumed by the fire.

That reminds me–there is an excellent (and free) home inventorying program available for downloading at the Insurance Information Institute’s Web site. Knowing exactly what you own will speed the claims process should your water or fire (or anything else) damage your home and possessions.

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Finding the Right Insurance: It’s Easier Than You Think

July 18th, 2006 by Megan Mahan

Things aren’t looking good in Idaho, according to a recent report by the state’s department of insurance (DOI).

During the first six months of 2006, the Idaho DOI handled almost 500 written consumer complaints related to insurance companies, and assisted policyholders in recovering more than $767,000 in insurance premiums, claim payments and other fees owed to them. In 2005, the DOI handled 1,045 written complaints and assisted in recovering over $3.3 million.

Admittedly, there’s no full-proof way to protect everyone from unruly insurance companies or the claim complaints and squabbles that sometimes arise. But the report does, in my mind, reinforce the importance of dealing with reputable insurance companies and the agents who represent them.

In addition to shopping for the lowest insurance premium, you should also do some homework on any company or agent you’re looking to do business with. Consumer sites like AM Best and the Better Business Bureau (BBB) can give you information about a company’s financial strength, past complaints and customer service ratings. Best of all, it’s quick, easy and costs you nothing.

When it comes to finding a good agent, it’s always a good idea to contact your state DOI to verify that the agent is licensed to sell insurance in your state. The DOI may also have information regarding any past policyholder complaints concerning your agent–complaints that may point you in the direction of another agent.

The latter is something I wish I would have done the last time I shopped for auto insurance. While the insurance company rated well in financial solidity and customer service, the agent clearly had a reputation for being less than stellar. To make a long story short, I ended up unknowingly driving without car insurance for more than two weeks, the agent was terminated and I was refunded some money. Although I was assigned a new agent, I still have problems with my policy from time to time, the residual effect of dealing with a less-than-qualified agent.

In sum, cheap insurance is something we all strive to find. But trust me, poor service can end up costing you more in the end. For more information on finding the right insurance, be sure to visit the InsureMe Insurance Resource Center.

[Source]: Insurance Journal

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Waterproofing Your Basement

July 17th, 2006 by Megan Mahan

Can you waterproof your basement? According to Basement Systems, yes you can.

Basement Systems has developed multiple waterproofing products, ranging from a patented piping system called WaterGuard that helps filter water and soil away from your flooring, to a protective floor matting system called ThermalDry to keep your floors from becoming vulnerable to dampness and mold. Basement Systems also offers a state-of-the-art sump pump called the Triple-Safe which can pump up to 6,200 gallons of water per hour. ThermaDry

I spent a fair amount of time on the Basement Systems website and it all looks pretty incredible. All of the waterproofing products aptly compliment one another to keep your basement as dry as possible during a flood and minimize damage to floors and walls. And while the site makes no mention of lower home insurance costs, it seems like a no-brainer way to save.

So if you do decide to waterproof your basement with products like this, be sure to tell your agent about the extra measures you’ve taken to protect your home from damage. It will likely warrant lower insurance premiums and significantly decrease the likelihood that you’ll have to file a claim down the line–a good thing for you and your insurance company.

[Related posts]:
Cutting Down on Post-Flood Damage
Salvaging Storm-Damaged Belongings

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Update: Zip Code-Based Rates Added to Endangered List

July 17th, 2006 by Jeb Foster

California just took another step toward eliminating zip code-based auto insurance premiums.

Barring legal challenge from insurance companies, the rate-setting change will take effect in 30 days.

According to the LA Times, the state Office of Administrative Law gave the green light to a nearly 20-year push to cut zip codes from insurers’ rate setting formulas. State insurance commissioner John Garamendi has led the effort to implement the change.

Advocates of eliminating zip codes have long maintained that location-based insurance rates are discriminatory toward minority and low-income Americans. Further, supporters say, zip codes have little to do with claims risk.

“This is very good news for good drivers wherever they may be in California, rural, suburban or urban,” Garamendi told the Times.

Auto insurers aren’t so sure, saying the regulation will likely cost consumers in the end, particularly those who live in rural areas and spend more time on the road.

The change is an outgrowth of Proposition 103, which calls for driving record and number of miles driven to be the most important criteria in setting insurance rates.

It will be interesting to see what happens to auto insurance premiums in California if the rule takes effect. The state’s fourth largest insurer, the Automobile Club of Southern California, has already voluntarily implemented the change, and they say eliminating zip codes from the mix will trim $133 million from the bills of the club’s 1 million policy holders.

Insurers, however, often say that freedom in calculating claims risk is integral to keeping premiums low. Mandates that curtail that freedom, while often lucrative for politicians, often just result in higher rates for consumers, they say.

On the other hand, if the Automobile Club of Southern California is able to stay in the black and provide reasonable rates for consumers, the heal-dragging of the other carriers in the state will start to look disingenuous.

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Reward for Safe Driving “Turns Nasty”

July 17th, 2006 by Penny Hagerman

If you find yourself wanting to beat someone up every time you pull into a gas station and see that gas prices have risen yet again, you’re not alone. Even some of our nation’s safest drivers are going ballistic at the pumps, according to one report late last week by the Insurance Journal.

It’s no secret that safe driving leads to less risk for insurers–and lower auto insurance prices for consumers. So, in an effort to reward Milwaukee motorists for being ranked the safest mid-sized city behind the wheel, Allstate decided to give away a tanker truckload of gasoline late last week for such display of character.

The madness that ensued painted a perfect picture of driver frustrations being played out at gas pumps nationwide.

Although many motorists waited patiently in line for hours to get their share of what is quickly becoming liquid gold, others weren’t so patient. Fights broke out over who was first, cars crashed into one another as friends let friends cut in line, and four people actually ended up in jail for their misdeeds.

The excitement lasted only a couple of hours, but local police weren’t surprised at the results.

“Any time you offer free gas when it is $3 a gallon, it is not surprising people would get excited,” said spokewoman Anne E. Schwartz.

In the end, the insurer gave more than 700 motorists free tanks of gas–quite the reward for those who behaved themselves.

Although I don’t agree with some of this extreme behavior, I certainly understand the angst behind some drivers’ actions. And I expect we’ll be seeing more and more public displays of anger as gas prices continue to climb, causing further strain on drivers’ already empty wallets.

All that said, the irony behind this story just can’t escape the eye. :)

[Read it in its entirety here.]

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Friday Fun Post: The Self-Pitching Tent

July 14th, 2006 by Megan Mahan

It’s been a busy morning here at InsureMe, as we are about embark upon our quarterly, company-wide meeting. And with little news going on in the insurance world this morning, I present to you something that may come in handy for a weekend trip: The self-pitching tent.

two-second tent

Quecha is behind this great camping invention; upon throwing it in the air, the tent fully deploys before it reaches the ground. Amazing. And it can be yours for a mere $83.

Have a good weekend, everyone. See you on Monday.

[Hat tip]: TechEBlog

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You Shouldn’t Have to Pay for the Hairpiece Mandate

July 13th, 2006 by Jeb Foster

The San Francisco Chronicle published an interesting op-ed yesterday about how to provide health insurance to the 45 million or so Americans who currently lack it.

The author of the piece, policy wonk Devon Herrick, says there is a third option that health care reform partisans have overlooked. Instead of promoting an employer-based scheme or a socialized system like Canada’s–two opposing and commonly held positions in the health care debate–Herrick proscribes increased doses of competition to cure the ailing system.

He advocates increasing competition by allowing health insurance consumers to purchase policies from other states.

Herrick:

Under current law, each state has the right to regulate health plans sold within their borders, which means 50 different states have 50 different sets of regulations. Because each state insurance market is protected from interstate competition, legislators can and do mandate insurers to cover services that drive up premiums. Proponents often claim a given mandate costs very little — but they add up. Some estimates suggest these mandates have priced as many as one-quarter of the uninsured out of the market.

Herrick says many people lack insurance not because they can’t afford it, but because they live in a state where there are few attractive policy options luring them to buy.

…Read the rest of this entry »

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Click-It or Ticket Means Back Seat, Too

July 13th, 2006 by Megan Mahan

Earlier this week, lawmakers in North Carolina concluded that all passengers need to buckle up–even in the back seat.

According to an AP story, supporters of the bill have cited “immeasurable cost” to society when unbuckled back seat riders are seriously injured. Unbuckled passengers, they said, could fly forward and injure front seat occupants during an accident, thus increasing medical costs and auto insurance premiums.seatbelt.jpg

Opponents of the bill said that choice was becoming a “dwindled asset” for North Carolina adults.

“We are faced with a bill that says government can make the decisions for you,” said Senate Minority Leader, Phil Berger. “We continue to see an erosion of our personal freedoms.”

The bill, which will be sent to the governor for his signature, makes being unbuckled in the back seat a secondary violation, which means that law enforcement can’t stop a vehicle solely for a seat belt violation. If the driver is pulled over for another reason, back seat passengers could face a $10 fine.

While I don’t exactly know the extent to which North Carolina residents are experiencing a loss of choice, I do advocate the back seat buckle. Increased car insurance rates aside, for the sake of safety, it seems like a no-brainer if you do in fact like your brain.

Check out the AP story courtesy of the Insurance Journal and let me know what you think.

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All Eyes on Gulf Coast Court Case

July 12th, 2006 by Jeb Foster

Many residents of the Gulf Coast who were denied coverage for flood-related damage last year will no doubt be watching very closely the results a newly opened federal court case.

According to the AP, the “groundbreaking” case could decide whether hundreds of homeowners will receive payouts for losses incurred last year from storms Katrina and Rita.

At the heart of this trial is the question of whether some hurricane-related damage was caused by wind or post-storm surge flooding, as well as whether insurers misled consumers into not buying sufficient coverage.

(Homeowner’s policies often cover for wind damage but do not cover for damage from flooding.)

Plaintiffs in the case argue that insurance agents encouraged them not to buy flood insurance–that they were assured their homeowner’s would cover for flood destruction. They argue that agents have a disincentive to inform homeowners about flood insurance because they typically don’t make a big commission on such policies.

They also claim that insurance companies erroneously labeled wind damage as flood damage in their claims investigations, allowing them to deny coverage to many of last year’s Katrina and Rita victims.

The potential fallout, if the plaintiffs have their way, is that insurers will be forced to pony up hundreds of millions of dollars for previously denied claims.

We’ll keep you posted.

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Kiddie Pool Safety: Fences Required?

July 11th, 2006 by Megan Mahan

I found an interesting follow up to Penny’s post about summer pool safety today, by way of the Insurance Journal.

Pennsylvanians who thought buying an inflatable kiddie pool would be an easy way let kids swim at home are thinking again. Turns out an enforcement code prohibits the use of most inflatable pools–unless parents opt to put a four-foot fence around it.

According to IJ, under Pennsylvania’s Uniform Construction Code, pools more than 24 inches deep must be accompanied by a fence or screened enclosure. The enclosure must also be equipped with self-closing and self-latching gates. Such enclosures could add hundreds of dollars to a twenty-five dollar pool.

“A baby pool, whether it’s a foot deep or three feet, can be even more dangerous than a pool with sturdy side walls that are four feet high,” said officer Sandy Nicolo. “The fact is that children can find a way to get into anything.” slipnslide.jpg

I have mixed feelings about this. I understand the potential for young children to drown in one of these pools, but I also think we should place some responsibility on the parents to keep an eye kids while they’re out splashing around. One thing is certain–these rules and regulations have come a long way since I was a kid.

Which gives me a great idea: scrap the pools and bring back the Slip ‘N Slide. That long, yellow, sprinkler-clad tarp made for endless backyard fun. While you do run the risk of sliding your belly over a rock or other garden surprise, a bruised rib is nothing to complain about, especially when compared to other summer water risks.

Check out the full IJ story here.

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California Auto Insurers Irked About Rule Change

July 11th, 2006 by Jeb Foster

Zip codes are a large (huge, actually) element in an insurance company’s underwriting scheme. If you’ve ever filled out an online quote form, it’s often the first thing you enter. For whatever reason, insurers have decided that knowing where you live is a crucial factor in determining your claims risk–more crucial, perhaps, than your driving record and driving frequency.

But if California Insurance Commissioner John Garamendi has his way, auto insurers will no longer be able to add this ingredient to their rate-setting formulas.

Garamendi has fought the practice on the basis of discrimination, saying zip code-based rate setting has little to do with insurance risk and more to do with insurers’ preferences of whom they wish to cover.

“How safely you drive is far more important than the ZIP code in which you live,” Garamendi told the Associated Press Monday.

Not surprisingly, the major auto insurers are furious over the imminent rule change, which they spent $2 million trying to defeat. (They’ve threatened to spend more in the courtroom if the rule takes effect.)

If the rule passes the review process–we should now in a week or so if it does–insurers will be forced to comply within two years.

According to the AP, one insurer opted to take a less combative position, cutting their zip code rating system before the rule does or does not take effect. Perhaps seeing the writing on the wall and trying to carve out a competitive advantage by changing early, the Automobile Club of Southern California, the fourth largest carrier in the state, announced that its million or so customers will save about $133 million annually with new, safety-based rates.

I’ll be interesting to see if the auto club’s “good guy’ approach will pay off. They’re certainly getting some good publicity for their obliging position and doubtless generating some good consumer karma.

[Source]: San Jose Mercury News

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Read This if You’re Insufficiently Scared of Lightning

July 10th, 2006 by Jeb Foster

Last week’s post on sun-related eye damage got me thinking about another summer hazard–one that is much more terrifying than UV radiation.

The hazard? I’ll give you a hint. It is miles in length, registers up to 50,000 degrees Fahrenheit, and can pack 100 million volts.

The National Weather Service calls lighting “a random, chaotic and dangerous fact of nature,” and I would have to agree. Last week, on the Fourth of July, my girlfriend and I found ourselves in the harrowing position of riding our bicycles amid a viscous Colorado lighting storm. (I am compelled to mention Colorado because I’ve just learned that it ranks number two in the country for fatal lighting strikes. Hapless Florida takes the first position.)

Even though lightning isn’t a predator in the ecological sense, it has the unique ability to make one feel like the lowest link on the food chain. It is a metrological powerhouse, and is second only to flooding in terms of annual death toll.

If you’re not sufficiently scared of lighting yet, here are some more sobering facts from the National Oceanic and Atmospheric Administration:

  • Lighting kills roughly 100 Americans each year (more than hurricanes and tornados combined)
  • Lighting injures–often to a debilitating degree–1,000 Americans each year
  • Lightning touches down 25 million times throughout the course of a year
  • Lighting can strike as far 5-10 miles from the storm
  • Lighting activity is highest in the summer months, peaking in July
  • Lightning inflicts about $5 billion in economic havoc each year

Since we’re right in the thick of lightning season, I thought I would share some helpful links on the dangers of lightning (very real); some safety measures you can take (house first, car second); and some of the myths surrounding lightning (your rubber soles won’t actually insulate you from a strike).

[Lightning links]:
National Weather Service
National Lightning Safety Institute

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West Virginia Offers Insurance Education for Women

July 10th, 2006 by Megan Mahan

Well done, West Virginia.

The Register-Herald out of Buckley, W.Va.is reporting the partnership of State Farm and WVU Extension to help education women on insurance issues. thinkingaboutjames.JPG

WVU Extension is a state organization aimed at educating and empowering the community about social, economic, environmental and technical issues. Terrill Smith, a WVU Extension agent, highlights the importance of insurance education for women:

Every woman who has to make insurance decisions for themselves and their families has wondered if the coverage she has on her car or home was enough. They wonder if they have enough life insurance coverage or if they need to invest in disability insurance. Many women have asked me questions about retirement coverage, homeowners’ insurance and a variety of insurance issues.

Studies have also suggested that women seem to be falling through the cracks of America’s healthcare system. According to a recent Kaiser Family Foundation study, over 17 million women over the age of 18 are without health insurance and one in ten working women are currently without health insurance. On average, men are 51 percent more likely to be covered under an employer’s health plan, versus women at 38 percent.

At the risk of sounding preachy, this stuff is a big deal, which is why I commend State Farm and WVU, not only for recognizing the unique insurance needs of women, but for doing something about it. Tonight, the duo will offer a seminar regarding insurance issues. Those attending the seminar won’t be pressured to purchase a policy of any kind, says Smith.

“People will not be asked to buy any insurance from State Farm or anyone else. This is just a wonderful opportunity for women to empower themselves by ask questions and getting information about insurance issues.”

Sessions will be held from 1PM until 4PM and from 5PM until 8PM at the WVU Extension office and childcare will be provided.

Good stuff, West Virginia.

So…what’s your community doing for you?

[Related article]:
Women and Health Insurance: Falling Through the Cracks? [InsureMe Insurance Resource Center]

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Auto Insurance Shoppers Abondon Phones in Favor of Internet

July 7th, 2006 by Penny Hagerman

It appears consumers are now flocking to the Internet in droves–and abandoning their phones–when it comes time to buy auto insurance.

Close to three-quarters of online shoppers (72 percent) report they now use the Web to find auto insurance, a 5 percent increase over last year’s findings; whereas those who pick up their phones to get insurance quotes decreased from 55 percent to 49 percent over the past year.

Why? According to an article in Insurance Networking News, a recent study by Keynote Systems Inc., an Internet business performance firm, largely attributes this shift in buying behavior to two things: price and Web site functionality.

Indeed, price seems to be the single most influential factor in the decision to purchase auto insurance, as we’ve seen here at InsureMe. After all, who wants to pay more than they have to for the coverage they need? This most recent study supports that premise, citing the fact that “…more than three-quarters (77 percent) of consumers [said] that price is ‘extremely important’ in their [purchasing] decision.”

And with the popularity of the Web these days, the importance of the online experience is also “gaining in importance,” with almost two-thirds of those surveyed saying that Web site features and ease of use are “extremely or very important” in their selection of an auto insurance policy.

Insurers seem to be listening and making necessary changes when it comes to these kinds of authoritative findings. In fact, Keynote reports that during the past year, more than 8 out of 10 insurers (81 percent) have made significant changes to improve their Web sites and overall functionality.

It appears that shopping for insurance online is “where it’s at.” Check out the article over at Insurance Networking News, and see if you don’t agree.

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